Summer is almost over and the leaves are beginning to fall.
It’s time for the business giant that is e-commerce to begin climbing towards Christmas and those all-important sales opportunities.
So check your stock levels, get rid of your slow movers and stack your shelves with popular items that are attractive to buyers. Put the effort in now, and you could reap rich rewards in the next 3 months! With luck, you will find yourself inundated with orders to fulfil, and that’s where DMC could help.
Why struggle with stock picking, packing and last minute dashes to the Post Office before it shuts? Open an account with DMC, and let us deal with all your stock keeping, order processing and order fulfilment. We have timed daily collections from Royal Mail and most next day Couriers, so let us cope with your fulfilment and leave yourself free to sell, sell, sell.
Why not come and see us at e-commerce expo on 1-2 October at Olympia? You’ll find us on stand 162 in the West Hall and we’ll be happy to talk to you and explain how DMC fulfilment could work for you, or if you are unable to attend the show, you can always call or e-mail Roy Whittle on 01663 741 879 firstname.lastname@example.org
It is crucial that you always know exactly how many of each item you have available for sale. Whether you create a sophisticated spread sheet or a sheet of A4 paper with a list of your products and quantity, controlling your stock levels is very important. It’s no good having 300 units of a slow selling item and only 15 of your fastest seller – this goes back to Tip1.
You’ll need to learn from your orders and adjust your online ordering systems in order to balance your stock levels against your sales levels. Otherwise, you’ll have money tied up needlessly in slow moving stock when it should be invested in your most popular lines. And finally, if you have slow movers, discount! Get rid of them! Stock takes up space and space costs money or at least has a limit. Finally:
Fill your space with products that sell quickly and make you money
Employ high standards of quality and delivery to increase repeat business.
It depends on the value/size/weight of your item, but you’ll need to consider whether you should ship products on a “tracked” service – this means that you can follow parcels through the delivery system until they are delivered to the customer. Tracked delivery services are more expensive than the basic service, but there is much less chance of the item going astray. One unhappy customer can outweigh many happy shoppers and not all customers are born equal. Whilst the majority of citizens are law abiding, there are always one or two who are happy to spin a bit of a yarn in order to get a free order. It’s worth remembering:
Three quarters of customers would recommend a company for an on time arrival
Most customers blame the company if a delivery or service is late.
Frustrated customers complain to friends and in social networks about their negative waiting experience.
The longer a customer waits for an order, the lower the overall customer satisfaction rating.
Who’s word against who. If a customer calls you to say they haven’t had a delivery, can you prove they have? If you can, can you provide a realistic expectation of how long it will take to provide an update?
If you have a range of goods that you ‘could’ sell online, list your most popular lines, then begin by selling the top 5. This will give you the chance to settle into online selling without having too juggle too many product lines – you can add a few more each week as you get more comfortable with the process.
Do you have your own business and need access to a warehouse? Want to know more about fulfilment services?
Why not visit us at eCommerce Expo, 1-2 October 2014 in London. You’ll find us on stand 162 at Olympia’s West Hall.
Come and meet Howard Cooper, Managing Director and Roy Whittle, Business Development Manager. You can talk through your requirements face-to-face, or just get some advice from experienced professionals to discuss any aspect of fulfilment including, order integration, incoming stock management, inventory control, SKU identification, bin allocation, picking, packing specifications and shipping channels.
Don’t miss a real treat too, as you could enter our exciting and aptly named “Guess how many toffee’s are in the jar” competition to win 3 months’ worth of FREE storage when you sign up with us!
Come and talk to us on 1-2 October @ eCommerce Expo. If you don’t ask, you won’t find out.
We’ve just launched a new video showing a typical day at DMC and it’s well worth a look, especially if you haven’t seen inside a fulfilment warehouse before! The video highlights some of the operations at DMC, explaining how we set up fulfilment for ecommerce businesses and manage everything from integrating order systems, to incoming stock, pick and pack, timed collections and delivery.
One of DMC’s clients, JT Macshas expanded their business so rapidly that we have decided to commission a new Mezzanine area which will be dedicated to his additional stock lines. This new area is being completed by Greenoaks Building Services, will be complete by March 2014 and provide another 1830sq ft of picking space for goods. Keep up-to-date with the blog for more developments as they happen.